Consulting
A strategy partner
for live commerce.
Before you build a studio or buy inventory, get an honest read on platform fit, margin, and show format. We help brands, athletes, and agencies plan a live channel that can actually scale.
What we help you figure out
The strategic layer most teams skip — platform, margin, format, and the path from first show to recurring revenue.
Platform strategy
We match your audience and product to the right live platform — TikTok Shop, Whatnot, or owned channels — and explain the real economics of each.
Margin modeling
A clear view of what sells live, what platform fees and fulfillment cost, and where the real profit lives before you commit inventory.
Show formatting
Pacing, segments, product order, and host-guest dynamics designed to hold attention and convert without feeling like a sales pitch.
Host coaching
One-on-one work with an Emmy-nominated broadcaster to find your on-camera voice, read the room, and turn comments into sales.
Content strategy
The short-form, promotional, and follow-up content that turns a single live show into a week of audience momentum.
Growth planning
A phased roadmap from first show to recurring channel, with clear milestones for audience, revenue, and operational readiness.
How we work together
Audit
We look at your product, margin, audience, and team to identify whether live commerce is the right lever right now.
Roadmap
A prioritized plan: platform, show format, host profile, content calendar, and the operational pieces needed to launch.
Pilot
A small number of real shows with measured results — sell-through, engagement, and learnings — before scaling spend.
Optimize
We refine the format, assortment, and cadence based on data, then build the operating rhythm for a recurring channel.
Three ways to engage
Advisory
A focused engagement to answer the big questions: fit, platform, margin, and a 90-day plan. You execute, we guide.
Embedded team
We join as a temporary operating partner — strategy, show production, and host development until your team can run it.
Channel management
We run the live channel end-to-end under your brand, with regular reporting and a clear path to handoff or continued partnership.
Who this is for
We consult with teams ready to move past guessing.
- Brands or creators curious about live commerce but unsure where to start
- Teams that want an honest read on product-market fit before investing
- Organizations that need strategy and execution, not just ideas
Get an honest read on your live commerce fit.
A short strategy call to look at your product, audience, and margin — and tell you whether live is the right move.
Book a strategy call